Outdoor Fitness & Fun
About us:
Imex Trade d.o.o. is a young company established in 1990. We are dynamic company and we work with cosmetics in different distribution channels in Slovenia: specialized perfumeries, drogeries, department stores, pharmacies and hairdressing salons.
We aim to be friendly, reliable and competent partners for all the retailers, with modern products which guarantee a good return on investment.
Our long term cooperation with the leading company Hairdreams from Austria resulted in establishing the first Hairdreams Center in Ljubljana where we offer solutions to all kinds of hair problems and we take care of the first class hair extensions.
Our main goal is taking care of the body and general well being. Regular body exercise is one of the important factors to reach that goal. And Outdoor Fitness idea comes up as a natural best choice.
Outdoor Fitness – Concept
Imex Trade d.o.o. is a young company established in 1990. We are dynamic company and we work with cosmetics in different distribution channels in Slovenia: specialized perfumeries, drogeries, department stores, pharmacies and hairdressing salons.
We aim to be friendly, reliable and competent partners for all the retailers, with modern products which guarantee a good return on investment.
Our long term cooperation with the leading company Hairdreams from Austria resulted in establishing the first Hairdreams Center in Ljubljana where we offer solutions to all kinds of hair problems and we take care of the first class hair extensions.
Our main goal is taking care of the body and general well being. Regular body exercise is one of the important factors to reach that goal. And Outdoor Fitness idea comes up as a natural best choice.
Outdoor Fitness – Concept
Health is our greatest value. People are getting more and more certain of that fact and they invest in the healthy way of living. Today we all realize that fitness activities and good nutrition are essential to improved health longevity and enjoyment of life.
We are dedicated to building long-term partnerships with local governments, communities, corporations and foundations, encouraging exercise in the fight of obesity. We believe Outdoor Fitness equipment will be a key part of any fitness programs and will have a lasting impact on your community.
We are dedicated to building long-term partnerships with local governments, communities, corporations and foundations, encouraging exercise in the fight of obesity. We believe Outdoor Fitness equipment will be a key part of any fitness programs and will have a lasting impact on your community.
Where did Outdoor Fitness first appear?
The concept of outdoor fitness comes from China, where people's awareness of healthy way of living has been raised considerably since 1998 when they started the national program of outdoor fitness. Since then more than 37 millions m2 of outdoor fitness equipment has been installed. The program was included in the national campaign before the Olympic Games in 2008. There is 1/3 of sport's lottery included in foundation of Outdoor Fitness.
In Slovenia people also realize that promotion of health is important. The government of Slovenia issued a document »Investment in Health in Slovenia« already in the year 1996, but it is true that there hasn't been done much in this field. The promotion of health should overpass the health security and unite different approaches. There should also be a change in legislation and organization in order to reach a long lasting success.
Fight against physically inactive population
People are becoming increasingly sedentary and our nation faces a health crisis due to declining fitness levels and growing rates of obesity, even among young people. The biggest obstacles remain personal motivation and opportunity.
Outdoor Fitness is an important part of the solution. Now schools, parks, community organizations, military units, camps, individuals and businesses can benefit from installing a most effecting and substantial fitness area.
Outdoor Fitness – Fitness Centers
Outdoor fitness doesn't differ much from fitness in a gym. There is similar fitness equipment available. Outdoor fitness has a precedence over fitness in gym - people do their workout on fresh air. People who visit fitness centers complain a lot about not having the opportunity to make good use of working out on fresh air.
There are some other factors which don’t speak for fitness centers:
People are sometimes ashamed of their bodies and don't want to compete with sculptured bodies with firm muscles. Many times people feel to be too old to go along with young fitness enthusiasts, and last, but not least, they cannot afford to pay monthly membership fee.
Fitness centers are not suitable for everybody. Only 5 % of population visit fitness centers regularly.
Saying all that, we have to keep in mind that outdoor fitness is not in competition with fitness centers. Outdoor fitness equipment is suitable for muscle tone and firmness, not for gaining muscle mass. There is a strong possibility that a person who gets acquainted with the advantages of outdoor fitness later decides to visit fitness centers as well. Outdoor fitness is easily accessible for all the beginners and everybody who have a certain fear of unknown.
Outdoor fitness equipment is built of powerful, heavy gauge steel and designed to last decades in toughest outdoor environments. It is waterproof, robust, strong and endurable, it is very attractive, can be colorful, and as such very different from the equipment in the gym.
The Influence of Outdoor Fitness on Human Body
The majority of training programs include exercises for strength and aerobic exercises. With strength exercises we gain the muscle strength and endurance, whereas aerobic exercises take care of the right heart activity, cardiovascular system, metabolism, and with that we decrease the risk of heart and veins diseases. Free time spent for outdoor sports activities represents a good opportunity for a workout which will result in better blood circulation, better oxygen use, energy concentration and constant body condition.
